Insights and practical guides
Articles, guides, and strategies that help brands and creators run influencer marketing more effectively.
Influencer marketing: Trends and strategies for Vietnamese brands
From micro-influencers to UGC, explore how influencer marketing is changing the way brands reach customers in Vietnam.
How to build a professional creator profile
Five steps to strengthen your Castify profile, stand out, and attract more relevant partnership opportunities.
A clearer campaign brief template with fewer revisions
A strong brief lays the groundwork for an effective campaign. Explore a practical structure and guidance from the Castify team.
UGC marketing: Why people trust user-created content
Learn where UGC fits and how brands can work with creators to produce content that feels relevant.
How should creators price their service packages?
Pricing guidance from micro to macro creators that balances competitiveness with the effort and value behind each deliverable.
Castify Workspace: A new content review workflow
Explore an improved review flow with a clear timeline, version tracking, and more intuitive approval states.
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